WSYD Moving Topic for the Session: "Moving PARRA Matters: Empowering Communities and Corporates Through Cycling"

 

Short Bio: Charlene Bordley is the passionate founder and director of Addventageous, a social enterprise dedicated to promoting cycling to improve well-being and sustainability. With over a decade of experience, Charlene has introduced cycling to children, mothers, and hard-to-reach communities. Now, she's on a mission to transform the corporate world through her "Moving PARRA Matters" initiative. Charlene's infectious enthusiasm for cycling and her commitment to empowering individuals and communities shine through in her work.

 

Brief Quote: "I believe that cycling has the power to transform lives and communities. I'm excited to be involved in WSYD Moving to inspire positive change through active transport."

 

Short Blurb About the Organisation: Addventageous is a dynamic Parramatta-based social enterprise passionately dedicated to enhancing well-being and environmental sustainability through active transport and cycling. Renowned for its successful community-focused programs, Addventageous extends its impact to the corporate world with the "Moving PARRA Matters" initiative. Founder and Director Charlene Bordley is an active member of Outdoors NSW & ACT and the Social Enterprise Council of NSW & ACT (SECNA), exemplifying her commitment to community engagement and sustainability. At the forefront of creating healthier and sustainable communities, Addventageous provides bicycles, cultivates riding skills, and advocates for improved infrastructure in Parramatta and beyond.

 

In summary, our "Why" is to improve well-being and sustainability, our "How" is through bike provision and skills training, and our "What" is the workplace program.